Pay-per-click (PPC) advertising is a fast-paced environment where the landscape changes daily. Businesses are drawn to PPC advertising because it can instantly give their site valuable exposure to consumers searching for products and services.
For your business to succeed, you need the diligent attention of certified PPC professionals with their finger on the pulse of your business and your industry. At Intertwine Interactive, each of our PPC specialists are Google-Certified and use the latest technology and algorithms to build and manage campaigns to exceed your goals.
As a PPC client, you get a dedicated account specialist focused on learning about you, your business, your goals, and your industry. We will intertwine your needs with data-driven strategies to create a well-oiled PPC advertising machine that maximizes your ad dollars and ROI. If you’re new to PPC advertising, our dedicated account representatives will help guide you with account creation, management and optimization.
WHAT WE DO FOR YOU
Campaign Strategy & Management
Your dedicated PPC Specialists will build and manage ad campaigns for your business, in order to effectively and immediately drive new customers to your online brand.
Extensive Keyword Research
Our PPC team uses a variety of the industry’s top data-collection tools to determine which keywords and brand terms your business can rank the best for. Since the ads we create are funded by you, we focus on keywords that your business has the best chance of earning a positive ROI on.
Ad Copy Creation & Testing
With the help of our in-depth keyword research, we have the skills and tools to create content for your ad campaigns that promote immediate engagement and successful conversions.
Tracking Pixel Setup & Testing
Our paid search specialists set up tracking pixels and implement tracking codes for each of your publishers. That way you can see where your conversions are coming from, with comprehensive reporting and guides for you.
Geotargeting & Dayparting
We use the latest technology and data-collection tools to deliver you the geolocation of your site visitors. We also offer strategic dayparting tactics so you can schedule ads for certain times/days for best engagement.
Bid & Position Monitoring
Your bid affects where your ads appear in search results and helps guide how much you pay per ad click. Using bid and position management strategies and tools, we monitor and adjust keyword bids to maximize your ad budget.
Make your PPC ads stand out and rank well with ad extensions, which are the extra snippets of information below your ad copy.
Custom Performance Reporting
As PPC experts, we focus our campaigns on a mixture of data-driven results and creativity. To ensure full transparency of our campaign strategies, we provide custom performance reporting so you can see every kind of result your ad content makes.